“Little by little, the number of online customers is on the rise. It is important to have a tool like Exporta Fácil to help MSMEs enter the international market and grow.”
Editorial Hemisferio Sur S.R.L., a Uruguayan firm located in Montevideo, was created by Juan Ángel Peri in 1944. Today, Margarita Peri runs this family company engaged in publishing and selling technical books in the fields of agronomy and veterinary that serves both the domestic and the international market.
The company’s team learned of Exporta Fácil through a colleague who told them about the benefits of this tool aimed at facilitating exports. For them, exporting books was a costly, uncertain, and overlong process. But this changed when they learned how to use Exporta Fácil through the Uruguayan Post, which allowed them to sell their books inexpensively, fastly, and safely.
In 2011, they made their first sale using Exporta Fácil, with destination to the United States, and at the same time they launched their online bookstore. Now they have expanded their international market, as Exporta Fácil has allowed them to reach new customers in Argentina, Brazil, Chile, Costa Rica, Italy, Mexico, the Netherlands, Paraguay, Peru, Portugal, Spain, and Venezuela. Margarita and her team think that they would have been unable to cover such a broad market segment without Exporta Fácil.
Their greatest aspiration is to secure the free circulation of books in as many countries as possible so that the democratization of culture may take place. One of the first steps to attain this objective is the facilitation of processes such as the management of shipments, which Exporta Fácil has ensured for them.
Margarita admits that, little by little, their number of online customers is on the rise. In this regard, it is important to have a tool like Exporta Fácil to help micro, small and medium enterprises become integrated into the international market and grow.
el crecimiento hacia el mercado internacional.
“Exporta Fácil is a key tool for your company’s outward-looking growth.”
